Nucleus Media
the CFS prepare 200,000 South Australia
residents for the upcoming fire season
CFS Bushfire Ready DVD
To prevent tragedies like the Victorian Black Saturday bushfires, the CFS commissioned this community education DVD to help people Prepare, Act and Survive bushfire threat. Nucleus Media was commission by WDM, the CFS creative agency to be responsible for production and held to an extremely tight two week deadline due to the urgency with which the material was required. Featuring Leigh McClusky, Brenton Ragless and Euan Ferguson, CFS Chief Officer, this DVD formed an integral component of the CFS strategy to save lives in 2009 and 2010.
